How Much Facebook Ads Cost In Egypt? – 2024 Guide
Quick Statistics About Facebook Ads Cost In Egypt:
- Average CPM In Egypt Is $0.59
- Average CPC In Egypt Is $0.04
- Average CTR In Egypt Is $1.58%
Let’s Explore How Much Facebook Ads Cost In Egypt
How Much Facebook Ads Cost In Egypt?
Placement | CPM (USD) | CPC (USD) | CTR (%) |
---|---|---|---|
Facebook News Feed | $0.62 | $0.04 | 1.67% |
$0.69 | $0.08 | 0.08% | |
Audience Network | $0.70 | $0.03 | 2.26% |
Messenger | $0.27 | $0.05 | 0.60% |
Advertising costs in Egypt show different prices among different publishers. Among them, the highest CPM is Audience Network, which costs about $0.70; the lowest CPM is Messenger, which costs about $0.27. The highest CPC is Instagram, which costs about $0.08; the lowest CPC is Audience Network, which costs about $0.03. The highest CTR is Audience Network, which is about 2.26%; the lowest CTR is Instagram, which is about 0.08%. You Can refer to our Social Media Marketing Cost In Egypt guide to have a full insights on how social media marketing is priced in Egypt.
What Are Considerations That Affect Facebook Ads Pricing In Egypt?
Facebook Ads Pricing In Egypt Can be affected by things like ad placement, target audience and Ad Quality And Relevance. Taking these considerations into mind while setting your Facebook Advertising budget can saves you money and effort.
- Ad Placement: Different placements have varying levels of visibility and user interaction, impacting the cost and effectiveness of the ads. For instance, the Audience Network tends to have a higher CTR but a lower CPC, making it suitable for engagement-focused campaigns.
- Target Audience: The demographics and interests of your target audience can significantly influence these costs. Highly specific audiences might incur higher costs due to competitive bidding.
- Ad Quality and Relevance: High-quality ads that resonate well with the audience can lower costs and improve ad performance.
Key Terms Explained:
- CPM (Cost Per 1000 Impressions): This represents the cost of 1,000 ad impressions. Lower CPM indicates a cost-effective method of reaching a broad audience.
- CPC (Cost Per Click): This is the cost incurred each time a user clicks on the ad. Lower CPC is preferable for campaigns aiming for direct engagement or website visits.
- CTR (Click Through Rate): This metric shows the percentage of users who clicked on the ad after seeing it. Higher CTR generally indicates better ad relevance and engagement.
Frequently Asked Questions
Facebook Ads Types Are Many And Diverse Such As : Image Ads, Video Ads, Slideshow Ads, Stories Ads, Carousel Ads, Collection Ads And Many Other Types. Choosing A Specific Facebook Ad Type, Highly Depends On Your Business Goals.
As Of January 2024 There Are 81% Of the Egyptians Are using Facebook